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- OpenAI launches a general purpose agent in ChatGPT
OpenAI launches a general purpose agent in ChatGPT
+ RIP UGC creators? How to make UGC creators with Higgsfield!

Welcome to another edition of Synapze AI Newsletter! (Since this space is moving so fast, here’s another edition!)
In this edition, we have:
● Breaking news of the week.
● Tutorial of the week.
● AI tools for you.
● Prompt of the day.
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OpenAI launches a general purpose agent in ChatGPT
OpenAI has launched ChatGPT Agent, a new general-purpose AI tool built into ChatGPT that can perform complex digital tasks for users, such as managing calendars, generating slide decks, running code, and researching competitors. It merges past agentic capabilities from OpenAI’s tools like Operator and Deep Research, and allows users to connect external apps like Gmail and GitHub via ChatGPT connectors. The tool can also execute code through a terminal and use APIs, pushing the boundaries of what ChatGPT can automate.
Initially rolling out to Pro, Plus, and Team plan subscribers, ChatGPT Agent aims to shift ChatGPT from just answering questions to actually completing tasks. It’s designed with enhanced safety protocols, including real-time monitoring, prompt classifiers, and disabled memory features to reduce misuse, especially in sensitive areas like biosecurity. READ MORE
Why it matters and how can we adapt to this change:
It automates real work, not just chat: ChatGPT Agent can do things—book appointments, build presentations, and write code—not just talk about them. This turns ChatGPT into a true productivity assistant.
It raises the bar for AI agents: Earlier agents often struggled with execution. OpenAI claims this one is far more capable, which could signal a turning point in making AI genuinely useful for everyday workflows.
You can connect real apps: With ChatGPT connectors, it can now interact with tools like Gmail and GitHub, enabling more personalised and integrated assistance.
It’s safety-first: OpenAI is tackling concerns head-on by limiting memory access and monitoring prompts in real time, especially around risky domains like biosecurity.
It sets the tone for the future of work: This is one of the clearest steps toward a future where AI doesn’t just support us - it acts on our behalf, potentially saving hours of manual work and streamlining knowledge-based roles.
Perplexity sees India as a shortcut in its race against OpenAI
Perplexity is betting on India as a fast-track growth market in its race against OpenAI. While OpenAI dominates in the US, Perplexity is rapidly expanding in India by partnering with major local players and focusing on mass adoption.
The company just signed an exclusive deal with Bharti Airtel, offering all 360 million Airtel users a free 12-month Perplexity Pro subscription (normally $200). This follows earlier partnerships in Asia, including SoftBank (Japan) and SK Telecom (South Korea). India’s scale gives Perplexity a strategic edge.
In Q2, Perplexity saw a 600% increase in downloads (2.8M in India) and a 640% rise in monthly active users (3.7M), though OpenAI still leads in total users (19.8M in India). Perplexity has also teamed up with fintech giant Paytm and considered targeting Indian students to grow further. READ MORE

TUTORIAL FOR THE WEEK
How to get access to 2000+ Free n8n AI automations! ACCESS THE RESOURCE HERE
Make your own sellable digital products based on your personality ACCESS HERE
How to make consistent characters with AI in minutes with Higgsfield Soul! Check out the full tutorial HERE
Tutorial: RIP UGC creators? How to make UGC creators with Higgsfield! Full tutorial HERE

Step 1: Upload Your AI Character Photo Start with a generated photo of your brand rep or character. Make sure it matches your visual style.
Step 2: Use the Inpaint Tool Highlight and brush out anything you want to change — background, outfit, lighting, or even face details.
Step 3: Describe What You Want Instead Type in the new prompt. Example: “Man in a suit holding a rubber duck in a pool.”
Step 4: Upload Your Product Image Drop in a PNG or product shot. This becomes the centrepiece of the new scene.
Step 5: Let the AI Build the Entire Scene The tool auto-generates a full, scroll-stopping video or image around your product.

Step 6: Adjust the Mood and Motion (Optional) You can tweak facial expressions, gestures, angles, even emotions to match your message.
Step 7: Download and Post That’s it. Your UGC-style content is ready — no studio, no talent, no stress.
Enjoy!
AI TOOLS FOR YOU

Access the ultimate AI toolbox with over 700+ AI Tools to help you streamline and grow your business: Click here for the link
Check out the GPT Toolkit which gives you all the necessary GPTs you need to succeed in business: Click here for the link
Beehiiv - A newsletter platform designed to help creators, writers, and businesses build, grow, and monetise their email audiences.
Kling AI - A text-to-video platform by Kuaishou Technology that uses advanced 3D spatiotemporal attention to turn text prompts or images into high-fidelity, cinema-quality videos up to two minutes long.
AI Text Summarizer - Instantly summarize your long texts into key points with AI that analyzes content in depth. Paste your text or upload a file, then ask follow-up questions via integrated chat
Emergent AI - Build full-stack apps from your ideas with AI agents who code, test and deploy for you. Create complete websites, AI apps, games and automated tools simply by describing your project.
OpenSynaps AI - Find serenity and balance with sessions of hypnosis, sophrology and relaxation guided by an AI psychologist, available at any time. Take advantage of a caring community to improve your daily well-being.
Prompt: (I turned ChatGPT into a personal brand machine. It helps my social presence daily. Here are 8 prompts you can use to do the same👇)
1️⃣ Personal Brand Identity Creation
Prompt:
"Act as a personal brand strategist. Based on my background in [industry], core values, and the audience I want to attract ([describe audience]), help me define a clear personal brand identity. Break it down into brand positioning, core message, tone of voice, and unique differentiators I can consistently use across all platforms."
2️⃣ Bio & About Me Development
Prompt:
"You’re a personal branding copywriter. Write a professional bio for my website and social profiles that highlights my credibility, reflects my brand voice, and appeals to [target audience]. Include a short version (under 150 words) and a long version (250–300 words)."
3️⃣ Social Media Content Strategy
Prompt:
"Act as a personal brand content strategist. Create a 30-day content calendar tailored for [LinkedIn, Instagram, etc.] that includes daily post topics, formats (e.g., carousel, reel, text), and engagement tips. The goal is to grow my authority in [your niche] and connect with [your target audience]."
4️⃣ Signature Story Development
Prompt:
"You’re a storytelling expert helping me build my personal brand. Guide me through crafting a compelling signature story that includes my origin, the turning point, lessons learned, and how it connects to what I do today. The story should be authentic, concise, and resonate with [target audience or industry]."
5️⃣ Audience Building & Positioning
Prompt:
“Act as my brand growth strategist. Help me identify and describe my ideal audience in detail including their goals, pain points, and where they spend time online. Then advise how I should position my content and message to attract and build trust with them over time."
6️⃣ Thought Leadership Content Creation
Prompt:
"Act as a thought leadership coach. Based on my experience in [industry/niche], generate 5 high-impact content ideas that showcase my expertise, challenge conventional thinking, and provide real value to [target audience]. Include suggested titles and one-line summaries for each."
7️⃣ Brand Audit & Optimisation
Prompt:
“You’re a personal brand consultant. Review my current brand presence across [website, LinkedIn, Instagram, etc.]. Identify what feels inconsistent, unclear, or off-brand. Recommend 3 specific changes I can make immediately to improve alignment, clarity, and impact."
8️⃣ Growing Social Media Followings Using Special Techniques:
Prompt:
"Act as a multi-platform social media growth strategist. I want you to help me grow my following across all major platforms (Instagram, TikTok, LinkedIn, YouTube, Threads, and X/Twitter). Use a mix of proven growth techniques including viral hooks, storytelling, content repurposing, engagement farming, niche-targeted content, and platform SEO optimization.
Create a 4-week growth strategy that includes:
– Platform-specific content ideas (3–5 per week)
– Format recommendations (e.g., reels, carousels, shorts, tweets)
– Suggested CTAs for each platform
– Viral hook formulas tailored to each audience
– Hashtag and keyword strategy for discoverability
– Cross-posting tactics to maximize reach
– Daily actions to boost engagement and visibility
Focus on high-growth but sustainable tactics that align with organic algorithms. Include one experimental tactic per platform each week."
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