OpenAI gives ChatGPT a personality upgrade!

+ Tutorial on how to turn yourself into a majestic celestial warrior with Nano Banana!

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Welcome to another edition of Synapze AI Newsletter!

In this edition, we have:

● Breaking news of the week.

● Tutorial of the week.

● AI tools for you.

● Prompt of the day.

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OpenAI reorganizes research team behind ChatGPT’s personality

OpenAI is reorganising its Model Behavior team, a group of about 14 researchers who shaped the “personality” of ChatGPT and worked on reducing issues like sycophancy and political bias. The team is being folded into the Post Training division led by Max Schwarzer to bring its work closer to core model development. Founding leader Joanne Jang is moving on to create OAI Labs, a new unit exploring novel interfaces for human–AI collaboration beyond traditional chat. The move comes as OpenAI faces scrutiny over model behaviour, including backlash to changes in GPT-5’s tone and a lawsuit alleging ChatGPT failed to push back on a teenager’s suicidal ideation. READ MORE

Why it matters and how can we adapt to this change:

  1. AI Personality is Core to Adoption: How AI feels when interacting with users is as important as accuracy. Moving the team into model development signals OpenAI now treats personality as a fundamental design feature.

  2. Direct Response to User Backlash: Users complained that GPT-5 felt colder, showing OpenAI is adjusting to keep people comfortable with its products.

  3. Legal and Ethical Pressure: The lawsuit tied to a teenager’s suicide shows the high stakes of AI behaviour. Courts could hold companies responsible for how AI responds in sensitive contexts.

  4. Shift in Research Focus: Joanne Jang’s new OAI Labs hints at exploring interfaces beyond chat, potentially changing how people use AI in daily life — from tools for thinking and creating to new hardware experiences.

  5. Industry Precedent: OpenAI’s restructuring will likely influence how other AI labs approach model behaviour, setting norms around bias, safety, friendliness, and responsibility.

Screw the money — Anthropic’s $1.5B copyright settlement sucks for writers

Anthropic has agreed to a $1.5 billion settlement after pirating millions of books from “shadow libraries” to train its AI, Claude. About half a million writers are set to receive at least $3,000 each, making this the largest copyright payout in U.S. history. Still, many see it as a hollow win: authors aren’t being compensated for their work being used to train AI, only for the piracy itself. Judge William Alsup previously ruled that training AI on copyrighted works is protected under fair use since it’s “transformative,” meaning the real violation was Anthropic’s downloading of books without paying for them. With the company having just raised $13 billion, the payout is more of a financial slap on the wrist than a punishment. The case, Bartz v. Anthropic, now serves as precedent as dozens of similar lawsuits against Meta, Google, OpenAI, and Midjourney move forward, though future judges could reach different conclusions. READ MORE

TUTORIAL FOR THE WEEK

How to get access to 2000+ Free n8n AI automations! ACCESS THE RESOURCE HERE

Make your own sellable digital products based on your personality ACCESS HERE

How to create ASMR videos in minutes with VEO 3! ACCESS HERE

How to make consistent characters with AI in minutes with Higgsfield Soul! Check out the full tutorial HERE

Tutorial: How to turn yourself into a majestic celestial warrior with Nano Banana!

Emergent - An AI-powered agentic app builder that lets anyone go from idea to full-stack, production-ready software in minutes, making it a powerful tool to promote with an affiliate link.

Step 1: Open Google Gemini and “Create Images”

Step 2: Upload Photo

Step 3: Type this prompt “Using the provided photo, transform the subject into a celestial ancestral warrior within a starlit nebula. Keep the original face and proportions, match the source lighting and camera angle. Wardrobe: iridescent scale and leather armour with fine constellation etchings, a midnight cloak, and a luminous metal sword or spear, no modern items. Lighting: cool moonlit rim light with faint aurora and drifting particles, gentle god rays. Shallow depth of field, crisp eyes, natural skin texture, realistic materials, subtle film grain. Composition 16:9, chest-up, coherent background with soft stars.”

Enjoy!

AI TOOLS FOR YOU

Access the ultimate AI toolbox with over 700+ AI Tools to help you streamline and grow your business: Click here for the link

Check out the GPT Toolkit which gives you all the necessary GPTs you need to succeed in business: Click here for the link

  • Lovable - an AI platform that helps you build and launch apps or websites quickly without needing to code.

  • Apollo.io - All-in-one prospecting and outreach tool with a massive B2B contact database, email sequencing, and lead scoring.

  • Higgsfield AI - This platform blends image-to-video generation, visual effects, and motion engineering to bring still pictures to life.

  • Qoder - A powerful agent-based platform created by Alibaba to develop real software. Use AI agents capable of automatically generating clear, ready-to-use code. Launch your web projects from simple prompts (text instructions)

  • Emergent - An AI-powered agentic app builder that lets anyone go from idea to full-stack, production-ready software in minutes, making it a powerful tool to promote with an affiliate link.

Prompt: (I asked ChatGPT to make my content impossible not to share. Use these 8 prompts to earn saves and shares, not just likes 👇)

1️⃣ Shareworthy Angles Map

Prompt:
"Act as a researcher. From comments and reviews in [NICHE], extract 15 lines that people screenshot or send to friends. Return a table: Quote, Why people share it, Emotion, Use in post. Australian English."

2️⃣ Hook Bank for Saves and Shares

Prompt:
"Act as a copy chief for [PLATFORM]. Write 30 hooks for [TOPIC] grouped by curiosity, practical value, status boost, and surprise. Keep each under 90 characters. Tag each hook as Save, Share, or Both."

3️⃣ Snackable Framework Builder

Prompt:
"Act as a teacher. Turn this messy idea into a 3 step framework with names people can remember and repeat. Provide a one line definition, three named steps, and one example. [PASTE IDEA]"

4️⃣ Carousel or Reel Outline that Travels

Prompt:
"Act as a content designer. Create a 7 slide carousel or 45 second Reel outline for [TOPIC]. Slide or beat by beat: headline under 7 words, on screen text under 10 words, one visual cue, and a final CTA that invites saves or shares."

5️⃣ Social Currency Pass

Prompt:
"Act as a psychology editor. Rewrite this draft so the reader looks smart for sharing it. Add one stat in brackets, one counterintuitive line, and one line that helps them help a friend. Keep total length within the limit. [PASTE DRAFT]"

6️⃣ Proof and Example Pack

Prompt:
"Act as a trust builder. For each key claim in this draft, add one concrete proof item in brackets and one everyday example under 12 words. Keep rhythm tight. [PASTE DRAFT]"

7️⃣ Comment to DM Engine

Prompt:
"Act as a community builder. Write one public reply for high intent comments and one for low intent that invites a DM. Add three first DM openers, two qualifier questions, and one soft booking ask with [BOOKING LINK]. Keep each message under 40 words."

8️⃣ Shareability Scorecard and Iteration

Prompt:
"Act as an analyst. Create a scorecard for posts with fields: 3 second hold, saves, shares, profile visits, DMs per 1,000 views. Set green and amber thresholds. Add a weekly go or change rule and list two edits to test on underperformers."

How 1,500+ Marketers Are Using AI to Move Faster in 2025

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  • The biggest blockers slowing others down—and how to avoid them

  • A 2025 action plan to upgrade your own AI strategy

Download the report. Free when you subscribe to the Masters in Marketing newsletter.

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