Meta’s AI bots can now slide into your DMs without your consent

+ Tutorial on how to get 100+ Leads using AI Email!

In partnership with

Welcome to another edition of Synapze AI Newsletter! (this space is moving so quickly so here’s another edition!)

In this edition, we have:

● Breaking news of the week.

● Tutorial of the week.

● AI tools for you.

● Prompt of the day.

Modernize your marketing with AdQuick

AdQuick unlocks the benefits of Out Of Home (OOH) advertising in a way no one else has. Approaching the problem with eyes to performance, created for marketers with the engineering excellence you’ve come to expect for the internet.

Marketers agree OOH is one of the best ways for building brand awareness, reaching new customers, and reinforcing your brand message. It’s just been difficult to scale. But with AdQuick, you can easily plan, deploy and measure campaigns just as easily as digital ads, making them a no-brainer to add to your team’s toolbox.

Meta has found another way to keep you engaged: Chatbots that message you first

Meta is testing AI chatbots that can proactively message users on Messenger, WhatsApp, and Instagram. These bots, like "The Maestro of Movie Magic," can follow up with users based on previous conversations, as long as the user has interacted with the bot at least five times in 14 days. Meta is working with Alignerr to train these bots using its AI Studio platform, and bots can remember user information and be shared publicly or kept private.

While the goal is to increase engagement and offer more meaningful interactions, it also raises concerns about privacy, safety, and the potential for emotional manipulation. Meta hasn’t clarified how it plans to commercialise these bots, but leaked documents show it expects its AI products to drive billions in revenue, possibly including ads, subscriptions, and integration with its VR platform, Horizon. READ MORE

Why it matters and how can we adapt to this change:

  • Increased AI Intrusion: Bots messaging users without prompt blurs the line between helpful interaction and unsolicited intrusion, raising concerns about digital boundaries.

  • Privacy & Safety Concerns: Chatbots remembering past interactions and initiating contact could open doors to manipulation, misinformation, or emotional dependency, especially for younger users.

  • Lack of Regulation: There are currently no clear age limits for engagement with Meta’s chatbots, which is worrying given the ongoing legal issues faced by similar AI platforms like Character.AI.

  • Advertising Potential: These bots could soon be used for targeted advertising or sponsored messages, which ties deeper into Meta's business model and raises ethical concerns about user manipulation.

  • Massive Commercial Ambition: Meta is banking on AI to generate up to $1.4 trillion by 2035, showing that these chatbot features aren’t just about connection or convenience, but are part of a broader monetisation strategy.

Not everyone is thrilled with Threads’ DMs

Instagram Threads recently introduced direct messages (DMs), calling it their most requested feature. However, the rollout sparked backlash, especially from women concerned about online harassment. Many users expressed frustration that there's no way to opt out of receiving DMs entirely.

While DMs are standard on other platforms, Threads was previously appreciated for not having them. The system only allows DMs from people you follow, and you can block or unfollow to stop messages. Still, users argue this isn’t enough, especially when they follow people just to see content, not to interact.

Overall, critics say adding DMs disrupts the platform's culture and gives users little control, making some feel unsafe or unheard. READ MORE

TUTORIAL FOR THE WEEK

Check out my New Prompt Engineering Mastery Micro-course HERE

How to your build own CustomGPTs HERE: ACCESS THE FULL TUTORIAL

How to get access to 2000+ Free n8n AI automations! ACCESS THE RESOURCE HERE

Make your own sellable digital products based on your personality ACCESS HERE

Tutorial: Get 100+ Leads using AI Email

Check out the full video tutorial here

Step 1: Set Up Your Account
Create a free account at Apollo.io You’ll get 50 free email credits monthly and you get 2 email sequences.

Step 2: Define Your Ideal Customer
Filter by job title, company size, industry, location, or even tools they use (e.g. “uses Shopify”).

Step 3: Find Leads
Go to Search → People, apply your filters, and hit search. You’ll see a list of leads enriched with emails, numbers, and LinkedIn links.

Step 4: Build a List
Select leads and add them to a saved list or outreach sequence.

Step 5: Start Outreach
Use Apollo’s built-in cold email tool or export to a platform like Instantly, Smartlead, or GoHighLevel.

Step 6: Track & Optimise
Monitor opens, clicks, replies. Refine your messages and follow up with the warmest leads.

Bonus:
Use the Chrome extension to grab contact info straight from LinkedIn. Want a custom outreach script or lead tracker template? Hit reply and I’ll send it over.

AI TOOLS FOR YOU

Access the ultimate AI toolbox with over 700+ AI Tools to help you streamline and grow your business: Click here for the link

Check out the GPT Toolkit which gives you all the necessary GPTs you need to succeed in business: Click here for the link

  • Syllaby - M0netise your Faceless Video Channels. AI-powered content creation tool designed to help businesses and creators plan and produce social media content, especially short-form videos.

  • Higgsfield AI- Now free for anyone wanting to trial the platform. An AI image generator designed to create ultra-realistic, high-aesthetic images that resemble real-life photography, catering to creators, marketers, and artists

  • Chord AI - A mobile app that uses artificial intelligence to help musicians identify chords, key, beats and lyrics from any song. It's available on both iOS and Android platforms.

  • Skyreels - AI-powered platform designed to simplify the creation of comics, manga, and short videos. It caters to both beginners and professionals, offering tools that transform text prompts into visual narratives.

  • Cursor - AI-powered code editor designed to help developers write, debug, and understand code faster. It's built on top of Visual Studio Code (VS Code) and integrates tightly with models like GPT-4 to provide intelligent code assistance.

Prompt: (ChatGPT isn't just a chatbot. It's your strategist, writer and closer - all in one. Here are 8 prompts that turn it into a full content machine 👇)

1️⃣ Persuasive Post Machine

Prompt:
“You are a top-performing social media copywriter. Write a persuasive post to promote a [product/service] in the [industry/niche] niche. The target audience is [describe ideal customer]. The platform is [e.g., Instagram, TikTok, Facebook]. The goal is to drive [clicks, conversions, signups, etc.]. Use emotional appeal, storytelling, a clear CTA, and include 3 high-performing hashtags relevant to the niche.”

2️⃣ Buyer Persona & Content Strategy

Prompt:
“Act as a digital marketing strategist. Help me define a highly specific buyer persona for my [product/service] in the [industry] space. Use demographic, psychographic, and behavioral details. Then suggest 5 social media content themes or angles that will resonate with this persona and help generate buyer interest on [preferred platform].”

3️⃣ Sales-Focused Content Calendar

Prompt:
“You are a social media content planner. Create a 7-day content calendar to increase buyer interest in [product/service] for the [target audience] on [platform]. Each day should include: 1) the type of content, 2) caption idea, 3) engagement goal (e.g., clicks, saves, DMs), and 4) CTA designed to lead toward a sale.”

4️⃣ Urgency-Based Sales Poster

Prompt:
“Act as a conversion copywriter. Write a short, high-converting post that uses urgency and scarcity to promote a time-sensitive offer for [product/service] aimed at [audience type] on [platform]. Include a countdown-style element, a sense of FOMO, and a bold CTA encouraging immediate action.”

5️⃣ Lead Magnet & Growth Machine

Prompt:
“You are a lead generation expert. Suggest 3 lead magnet ideas that would appeal to potential buyers of [product/service] in the [industry/niche] space. Then write a compelling social media post to promote one lead magnet, tailored for [audience] on [platform]. Use persuasive, benefit-driven language and a CTA to download or opt in.”

6️⃣ Short Video Script Director

Prompt:
“You are a social video creator and direct response marketer. Write a 60-second video script for a short-form video (Reel, TikTok, or YouTube Short) promoting [product/service] to [target audience] on [platform]. Start with a 3-second hook, follow with a problem-solution flow, add a transformation or result, and close with a CTA.”

7️⃣ Engagement System

Prompt:
“Act as a social media engagement strategist. Create 5 engagement-driven post ideas (questions, polls, or conversation starters) for [target audience] in the [industry/niche] who may be interested in buying [product/service]. Include suggestions on how to respond to comments in a way that gently moves the conversation toward a sale.”

8️⃣ DM Sales Funnel Specialist

Prompt:
“You are a sales copywriter specializing in social media. Create a 3-message DM sequence to convert an engaged follower (someone who liked or commented on a post) into a buyer of [product/service] in the [industry/niche]. Keep the tone warm, non-pushy, and personalized. The messages should feel like a natural conversation that builds trust and moves toward a purchase.”

Unlock the Power of AI With the Complete Marketing Automation Playbook

Discover how to reclaim your time and scale smarter with AI-driven workflows that actually work. You’ll get frameworks, strategies, and templates you can put to use immediately to streamline and supercharge your marketing:

  • A detailed audit framework for your current marketing workflows

  • Step-by-step guidance for choosing the right AI-powered automations

  • Pro tips for improving personalization without losing the human touch

  • Tools and templates to speed up implementation

Built to help you automate the busywork and focus on work that actually makes an impact.

Be sure to follow the AI Marketing & Social Media Community Group to get more insights on how to leverage AI Marketing for your business!