Claude learns to search the web

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Welcome to another edition of Synapze AI Newsletter

This week, we have:

● Breaking news of the week.

● Tutorial of the week - Make your own customGPT.

● AI tools for you.

● Prompt of the day.

NEWS FOR THE WEEK

Anthropic has introduced a significant update to its AI assistant, Claude, enabling it to search the web and provide up-to-date, relevant responses. This integration allows Claude to access real-time information, expanding its knowledge base beyond its initial training data. A key feature is its emphasis on transparency and fact-checking, as Claude includes direct citations for web-sourced information, allowing users to easily verify sources. The update aims to streamline information gathering by presenting web-sourced data in a conversational format, eliminating the need for users to sift through search engine results manually. Several industries can benefit from this functionality:

• Sales teams can now engage in more informed conversations with prospects by analysing industry trends.

• Financial analysts can improve their investment decisions by accessing real-time market data.

• Researchers can accelerate their work by gathering primary sources and identifying trends in real-time.

• Shoppers can make more informed purchasing decisions by comparing product features, prices, and reviews across multiple sources.

Currently, the web search feature is available to paid users in the US, with plans to extend it to free users and other countries soon. READ MORE

Why it matters and how can we adapt to this change:

• Real-time Information: Claude now delivers up-to-date responses based on the latest data.

• Transparency: Citations are provided for all web-sourced information, ensuring verifiability.

• Efficiency: Saves time by delivering relevant data in a conversational format.

• Industry Relevance: Tailored to sectors like sales, finance, research, and e-commerce.

• Global Scalability: Planned expansion to more users and countries enhances accessibility.

Browser Use, the tool making it easier for AI ‘agents’ to navigate websites, raises $17M!

Browser Use, a startup focused on making websites more accessible for AI agents, has raised $17 million in seed funding. The company, part of Y Combinator's 2025 winter batch, was founded by Magnus Müller and Gregor Zunic, who combined their expertise in web scraping and data science to create a solution that helps AI agents better understand and interact with websites.

The key innovation of Browser Use is its ability to break down websites into a text-like format, making it easier for AI agents to navigate and automate tasks. This approach contrasts with other AI systems that rely on vision-based methods, which can break when websites change. Browser Use’s method allows agents to run tasks repeatedly at a lower cost. READ MORE 

TUTORIAL FOR THE WEEK

So I recently got Manus and the capabilities of it is incredible! Here’s a tutorial to help you with your application as there is currently a waiting list of 7M. You can also view the tutorial I made with two use cases (involving AI enablement and also finding the right house in your area). Click the link to view here

How it works:
=> Go to Manu: Manus.im
=> Select sign up and click join the waitlist

When you get here fill our your email, profession, social pages and leave work email blank.

=> Type this in the use case section “Manus aligns perfectly with my deep interest in Al by enabling autonomous execution of complex tasks, streamlining workflows, and enhancing productivity. Its ability to handle data analysis, content creation, and automation would allow me to focus on high-level Al-driven innovation.” As long as you write something that aligns with Manus’ values you’ll be approved between 1-3 days. (I was approved in 2 days and have two instances).

Let me know how you go and send me a reply via email!

AI TOOLS FOR YOU

Check out the ultimate sales prompt to help you 10x your sales and keep the cashflow going in your business: Click here for the link

Access the ultimate AI toolbox with over 700+ AI Tools to help you streamline and grow your business: Click here for the link

• Pika Art - Pika 2.0 is the latest version of Pika – a cutting-edge AI-powered platform that allows users to generate and edit videos from simple text prompts. Think of it as the “ChatGPT for video”

• RunwayML - A powerful AI platform that enables creatives, marketers, and video editors to generate and edit high-quality videos, images and effects using generative AI tools. No complex software or technical skills required.

• Make.com - Make is a no-code automation platform that allows you to connect apps, automate workflows, and build custom integrations - without needing to write code.

• Artlist.io - A subscription-based platform that offers royalty-free music, sound effects, stock footage, video templates, and motion graphics for content creators, filmmakers, YouTubers, marketers, and agencies.

• Google AI Studio - You can make images from text and remove watermarks with this free, web-based platform developed by Google that allows users to quickly build, test, and prototype AI-powered applications specifically using Gemini, Google's latest large language model (LLM).

CHATGPT PROMPT (7 Prompts to stop being invisible online - these will fix that fast!)

1️⃣ Boring brands blend in. Bold ones break through.

Stop trying to please everyone. Say something that gets a reaction.
The reason most posts fall flat? They’re too safe.
They try to appeal to everyone, and end up resonating with no one.

Example: Don’t post: “3 ways to grow”

Post: “Why most ‘growth hacks’ are killing your business”
Safe content sounds like everyone else.
Bold content gets screenshotted, DMed and remembered.

Prompt:
“Write a polarising social post that challenges a popular belief in [your industry or niche]. Open with a bold hook that immediately grabs attention.
Share a personal insight or real-world example from your experience as a [insert your title or years in business].
Audience: [insert your ideal client or follower]
Tone: [bold / no-fluff / opinionated]
Goal: [start conversation / provoke engagement / build authority]”

2️⃣ Clarity beats creativity.

If your audience doesn’t “get it” in three seconds, they scroll.
The most creative post in the world won’t work if it’s not clear.
People don’t read twice. They scroll once.

⚒️Fix it:
Use simple language.
Punchy sentences.
One clear idea per post.

Prompt:
“Write a short, clear social post that explains [a core concept, insight, or lesson you teach] using plain, relatable language. Strip away any jargon or overcomplication.
Audience: [insert your target audience]
Tone: [e.g. direct / witty / clear-headed]
Goal: [quickly educate / build understanding / stop the scroll]”

3️⃣ People don’t buy products, they buy personalities.

Show your face. Share your story. Let people connect with the human behind the brand.
You don’t need to be “vulnerable for engagement.”
You need to be relatable to build trust.

Post idea: “The day I almost gave up on my business… and what happened next.”

🫡 The story is the strategy.

Prompt:
“Write a personal story post that shares a real moment of struggle, doubt, or breakthrough in your journey as a [entrepreneur / coach / creative / etc.]
Tie the story into a belief you hold or a lesson your audience can relate to.
Audience: [ideal clients / early-stage followers / community]
Tone: [real / grounded / vulnerable]
Goal: [build emotional connection / increase relatability / show depth]”

4️⃣ Consistency builds memory.

You’re not posting too much - you’re not posting the right things consistently.Most people post randomly. The best brands repeat the same key themes until they stick in people’s heads.

⚒️ Tip: Pick 2–3 content themes and hammer them weekly.

Prompt:
“Create a content schedule with 3 post ideas per week using these 3 core brand themes:
[Theme 1: e.g. client wins, stories, lessons]
[Theme 2: e.g. opinions, myths, bold takes]
[Theme 3: e.g. tips, education, how-tos]
Audience: [your target market]
Tone: [your brand vibe - e.g. clear, fun, honest]
Goal: [stay top-of-mind / build consistency / create brand recall]”

5️⃣ Hooks are everything.

If the first line sucks, no one reads the rest. Your hook is 80% of your post’s success. If it doesn’t stop the scroll, it doesn’t matter what follows.

Hook test: Would you stop scrolling? If not, rewrite it.

Prompt:
“Give me 10 strong hook options for a post about [insert your topic or idea].
Hooks should feel bold, emotionally charged, curiosity-inducing or opinion-led.
Brand voice: [insert tone: e.g. assertive, warm, spicy, insightful]
Audience: [your people]
Bonus: Include 1 weak hook example and explain why it fails.”

6️⃣ Engagement isn’t vanity - it’s visibility.

Comments and DMs teach the algorithm to show your content to more people.
Likes are nice, but real visibility comes from replies.
Start conversations. Ask questions. Show up in the replies like a human, not a headline.

⚒️ Strategy:

Ask opinion questions
Run “this or that” polls
Reply quickly and authentically

Prompt:
“Write an engaging post that invites interaction around [a relevant opinion, belief, or question in your space]. Include a CTA that invites responses in the comments or DMs.
Audience: [your target follower / future client]
Tone: [approachable / curious / bold]
Goal: [drive replies / increase reach / spark interaction]”

7️⃣ Your vibe = your tribe.

Energy attracts. Show up like the business you want to become.

People don’t follow data. They follow energy.

Prompt:
“Write a post that shows off your personality, energy, and worldview.
Highlight a belief you stand for or a way you do business differently.
Vibe: [e.g. bold leader, creative rebel, heart-first founder, strategic mentor]
Audience: [aligned clients / future collaborators / growing audience]
Goal: [attract like-minded people / position yourself / stand out authentically]”