Welcome to another edition of Synapze AI Newsletter!

In this edition, we have:

● Breaking news of the week.

● Tutorial of the week.

● AI tools for you.

● Prompt of the day.

AI referrals to top websites were up 357% year-over-year in June, reaching 1.13B

AI platforms are rapidly growing as sources of web traffic. In June 2025, they generated 1.13 billion referrals to the world’s top 1,000 websites - a 357% increase from the previous year, according to Similarweb. While still small compared to Google Search’s 191 billion referrals, AI referrals are making a mark, especially in news, media, and e-commerce. ChatGPT was responsible for over 80% of these AI-driven referrals.

News sites like Yahoo, Reuters, and The Guardian saw big jumps, with AI referrals to news/media sites up 770% year-over-year. This is happening as publishers prepare for “Google Zero,” fearing declining traffic from Google due to AI summaries reducing user clicks. Beyond news, major platforms like Amazon, YouTube, and Reddit also ranked high in AI-generated traffic. READ MORE

Why it matters and how can we adapt to this change:

• Shift in Traffic Sources: AI is becoming a serious new channel for web traffic, signalling a broader change in how users discover content online.

• Disruption to News & SEO Strategies: News outlets face a double hit: less traffic from Google and a growing need to adapt to AI platforms that summarise their content without driving clicks.

• ChatGPT's Dominance: With over 80% of all AI referrals, ChatGPT is clearly leading the pack, making it a key player for publishers and businesses trying to capture AI-driven attention.

• Early Opportunities for Brands: Businesses that understand how to optimise for AI referrals now will be better positioned as this channel grows, especially in categories like e-commerce and education.

• Legal and Ethical Tensions: As some sites like The New York Times block AI access and pursue lawsuits, the battle over content usage and AI training will shape the next phase of online traffic dynamics.

Sam Altman warns there’s no legal confidentiality when using ChatGPT as a therapist

OpenAI CEO Sam Altman has warned users that conversations with ChatGPT, including those used for emotional support or therapy, are not legally confidential. On Theo Von's podcast, Altman pointed out that unlike interactions with doctors, therapists, or lawyers, there is no legal privilege protecting what users share with AI. This raises serious privacy risks, especially in legal cases where OpenAI could be forced to hand over user data.

Altman called this lack of protection “screwed up” and said there needs to be a new framework that treats AI conversations with similar privacy expectations. OpenAI is currently fighting a court order in its lawsuit with The New York Times that could force it to save global user chats, a move the company sees as overreach. READ MORE

TUTORIAL FOR THE WEEK

How to get access to 2000+ Free n8n AI automations! ACCESS THE RESOURCE HERE

Make your own sellable digital products based on your personality ACCESS HERE

How to create ASMR videos in minutes with VEO 3! ACCESS HERE

How to make consistent characters with AI in minutes with Higgsfield Soul! Check out the full tutorial HERE

Tutorial: How to become a Matrix Character using ChatGPT for fr33!

Step 1: Open ChatGPT 4o 
Step 2: Upload photo
Step 3: type this Prompt: “Create a cinematic portrait of me (uploaded photo) dressed in a sleek, black Neo-style trench coat and wearing dark round sunglasses, standing indoors in front of a classical European tapestry. He holds his hand up, stopping a stream of suspended golden bullets mid-air as if using telekinetic powers. The lighting is dramatic and moody, with a slightly vintage, high-resolution film look. Capture a moment of still intensity, inspired by The Matrix."

Enjoy!

AI TOOLS FOR YOU

Access the ultimate AI toolbox with over 700+ AI Tools to help you streamline and grow your business: Click here for the link

Check out the GPT Toolkit which gives you all the necessary GPTs you need to succeed in business: Click here for the link

• Heygen - No need to film yourself - An AI video generation tool that lets you create professional-looking videos using AI avatars and text-to-speech. It’s especially popular for business use, like creating explainer videos, training content, product walkthroughs, and even personalised sales or marketing videos.

• Neo by Norton - An intelligent browser that anticipates your needs. Optimize your browsing, gain security and change your web experience with AI.

• NewHero - Create AI images with your face for any marketing need – posters, thumbnails, book covers, and more. Features include accurate likeness preservation, text generation, and multiple aspect ratios.

• Doppl by Google - Create AI images with your face for any marketing need – posters, thumbnails, book covers, and more. Features include accurate likeness preservation, text generation, and multiple aspect ratios.

• Opal by Google - Start developing AI applications without writing a line of code! This new AI tool from Google Labs lets you easily build and share AI-based mini-applications (featuring an intuitive visual editor)

Prompt: (ChatGPT + Canva = m0ney printing machine. No experience. No m0ney. Just skills. Here are 8 prompts to start from zero 👇).

1️⃣ Instagram Carousel Script Generator

Prompt:
“I’m building an audience in the niche of [Your Niche], targeting [Target Audience]. I want to create a 7-slide Instagram carousel designed to educate and engage, leading to conversions for [Your Offer or CTA].

Act as a social media content expert.

Instructions:
Slide 1: Hook that stops the scroll (curiosity-driven)

Slides 2–6: Teach a concept with high practical value

Slide 7: CTA that directs the audience to take action

Use punchy, informal tone. Output as:

Slide X: [Text].”

2️⃣ Lead Magnet Idea & Outline

Prompt:
“I’m starting from scratch in [Your Niche] with zero audience or product. My goal is to build an email list of [Target Audience] using a valuable freebie designed in Canva.

Act as a lead magnet strategist.

Instructions:

Step 1: Give me 3 lead magnet ideas that solve a specific pain point

Step 2: Choose the best one

Step 3: Outline the title, sections, CTA, and suggested Canva layout

Keep the outline beginner-friendly and easy to design visually.”

3️⃣ Quote Post Generator

Prompt:
“I’m building a personal brand on Instagram and want to grow with viral quote posts. My niche is [Your Niche], and I want to attract [Target Audience].

Act as a viral content strategist.

Instructions:

Generate 10 original quotes based on [Topic]

For each, include:

The quote

1-sentence caption

Suggested Canva design style (font mood, layout, colors)

Format as a table with 3 columns: Quote |Caption | Canva Style. Tone should be punchy and relatable.”

4️⃣ Carousel from YouTube or Blog

Prompt:
“I want to repurpose content into a valuable Instagram carousel for [Target Audience]. My niche is [Your Niche], and the goal is to drive traffic to [Your CTA or Offer].

Act as a content repurposing expert.

Instructions:

Input: [Paste transcript or blog here]

Create a 5-slide carousel outline

Each slide must:

Focus on 1 key idea

Be written in a concise, casual tone

Final slide = CTA to [Your Offer or Link]

Output format: Slide X: [Copy].”

5️⃣ Weekly Content Plan for Canva

Prompt:
“I’m launching a content strategy for Instagram to grow a brand around [Your Niche]. I target [Target Audience] and use Canva to create my posts.

Act as a content strategist.

Instructions:
Generate a 5-day Instagram posting plan (1 post/day)

Use varied formats: carousel, quote, infographic, story, reel

For each post:

Topic

Post format

Content goal (engagement, traffic, saves, etc.)

Canva design tip

Output as a table with: Day | Format | Topic | Goal | Canva Tip.”

6️⃣ Canva Freebie Planner

Prompt:
“I’m building an audience in [Your Niche], and I want to attract high-quality leads from [Target Audience]. I’ll use Canva to design a freebie that solves a real pain point and builds trust.

Act as a digital lead magnet designer.

Instructions:
Give 3 freebie ideas with a short description of the problem each solves. Pick the best one

Provide:
Freebie title
Sections
Visual design ideas
CTA placement
Keep output clean and usable.”

7️⃣ Storytelling Post for Instagram

Prompt:
“I’m building connection with my audience on Instagram. My topic is [Your Topic], and I help [Target Audience]. I want to tell a personal story with a lesson that leads people to [Your CTA or Offer].

Act as a brand storytelling coach.

Instructions:
Use this format:

Hook (first line to stop the scroll)

Relatable story (4–6 sentences)

Key insight

Clear CTA

Use line breaks and a casual, emotional tone.”

8️⃣ Canva Template Product Idea Generator

Prompt:
“I want to create and sell Canva templates in the [Your Niche] space. My audience is [Target Audience], and I have no prior sales. I need digital product ideas that are profitable, valuable, and beginner-friendly.

Act as a digital product strategist.

Instructions:

Give me 5 Canva template product ideas. For each:

What problem it solves

Why people will buy it

What to include in the design

Format as a table with: Product | Problem Solved | Buyer Need | Key Elements”